As businesses we need to build relationships with our customers. They want to know us, love us, buy from us...and they want a reason to believe in what we offer. They want an emotional connection. So why not give them what they want?Read More
There’s an old saying that goes something like this: "80% of success is showing up".
As a business owner I never really agreed with that. How could I? In order to make sure that my business is healthy I need to always be looking for new leads, taking meetings with customers, attending trade shows, etc. Certainly stuff that I love doing but it’s much more involved than just “showing up”. Surely that saying is wrong.Read More
Many forward-thinking business owners already have websites. But, depending on when those sites were created it could be time to start thinking about updating your website.Read More
As a business owner, you know what you can spend. That number doesn't need to be high for it to make a big difference for your company; it just needs to be invested smartly. Here're five key areas where we recommend spending your money for the greatest impact and growth.Read More