Cinch
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Sapient

This Philadelphia start-up is shaking up the commercial approach to energy management. See how we helped these trailblazers develop an innovative platform that helps their customers install, manage and evolve their hundreds or thousands of smart-plugs.

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Strategy, UX, Design

Strategy, UX, Design

 We start with User Flows to map the interaction journey through a product to assess needs, functionality requirements and overall strategy.  Is a task too far down a click path? Does a journey end as expected? Would a user expect to find content or functionality in these places? Do our click commitments pay off?

We start with User Flows to map the interaction journey through a product to assess needs, functionality requirements and overall strategy.

Is a task too far down a click path? Does a journey end as expected? Would a user expect to find content or functionality in these places? Do our click commitments pay off?

 Once we have the product mapped out, we utilize wireframes to get layouts together, think through functionality, modules, overall systems and interaction models. You get a lot of heavy thinking and problem solving without the distraction of “how it looks” or “whether thats the right color” coming into the conversation.  It was vital at this stage to solve for the needs of the drastically different user personas. Since this could range from the person managing the property and all the devices to the person only interested in the overview of the property and how it was performing – the visuals and systems needed to be scalable.

Once we have the product mapped out, we utilize wireframes to get layouts together, think through functionality, modules, overall systems and interaction models. You get a lot of heavy thinking and problem solving without the distraction of “how it looks” or “whether thats the right color” coming into the conversation.

It was vital at this stage to solve for the needs of the drastically different user personas. Since this could range from the person managing the property and all the devices to the person only interested in the overview of the property and how it was performing – the visuals and systems needed to be scalable.

 We explored a lot of options in design, but decided to go with a darker interface that would allow a stronger contrast in highlighting the information. With this, all the visual indicators, numbers, charts, icons, etc can pop and call attention.  It also helped us bring forward a sleeker look and feel in comparison to the more traditional products in market.

We explored a lot of options in design, but decided to go with a darker interface that would allow a stronger contrast in highlighting the information. With this, all the visual indicators, numbers, charts, icons, etc can pop and call attention.

It also helped us bring forward a sleeker look and feel in comparison to the more traditional products in market.

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