Branding, Stationery, Brand Extensions, Social, Web Design
APM had been using the water droplet since it's inception. We didn't want to walk away from it, but instead, we wanted to give it a modern tradesman feel.
Brand experience is more than your logo everywhere. It's in the pieces you choose to represent your brand and how they extend to your customer.
A business's website doesn't have to be overkill. It can be as simple as letting people know why they should use you, who you are, and what you do. That's what we did for APM, provided validation.
We helped APM build a strong Facebook Strategy. Providing a competitive analysis, brand values, audience segmentation, topic breakdown, and posting frequency–they not only knew who to talk to but how to talk to them. This strategy was huge in a customer acquisition model that had to work on very little marketing dollars.